Social Media and me

I’ve been in social media for over 10 years, mixing strategy with creativity, using data and insights, being led by audiences to create strategy and content that listens to trends, but is guided by audiences want and need to connect, build genuine engagement and help brands grow.

Whether it’s growing your audience, running targeted paid campaigns, fine-tuning your content calendar, connecting with creators or training and coaching social media teams — I cover it all.

I’ve worked with brands, agencies and businesses of all sizes, across a broad mix of categories from pharmaceutical to live entertainment — building clear, scalable social media plans that align with meaningful, measurable goals. If you're ready to make your socials work smarter, build your brand and grow your community, let’s chat!